When to use?
Survey links are a good option for scenarios where you don’t necessarily have the contact details for your target respondents. Instead, a link to the survey can be published in an environment where your intended audience can be reached e.g. embedded on your website or social media accounts.
Watch a short tutorial:
How to create?
To create a link, you click the “Link” option in the menu on the left hand side of the screen and it will be added to the distribution of the survey that you are currently editing. You will be given a selection of “Link types” and a free text box where you can enter a name for the link. Please note that the name of the link will not be displayed to the respondents; it is only presented inside the tool so that you can identify it. When respondents answer your survey, the link will be shown in your report under respondents. Furthermore, if you use several links, you will have the option to import those as background variables (see description below). This way, you can filter your results and make comparisons based on the link that the respondents used.
You will also have the “one answer/person (computer)” option. Checking this will save a cookie locally on the respondent’s computer to keep track of the respondent activity on that specific link. For example, if they have already used the link and then click the link again after having completed the survey, they will be shown a message saying they have already registered an answer and can’t respond a second time. If the respondent has left a partial answer, the cookie will have this registered and will let the respondent continue completing the survey when they click the link again. Please note: this function is only effective if the respondent allows cookies to be saved on their computer or network.
Note: If you have already sent the survey, you can only change the setting one answer/person (computer) to a certain extent. If the respondent has already clicked on the link, the cookie will have already been set on their computer and any changes from your end will not have any effect. They will not be able to answer the link a second time unless they manually delete the cookie. If you unmark the checkbox after send-out and a respondent hadn’t answered the link previously, they will be able to answer multiple times from the same device. We advise you, therefore, to make all decisions final before send-out.
How to distribute and view links?
After the link is saved, you can pick it up from the distribution tab by clicking the name of the link. You can copy the link and distribute/publish it as desired. It is important that you remember to “Activate” the survey before distributing the link. If the link is not active, it will not allow any answers to be registered.
To the right of your created link, you will find three small symbols:
Click this to access a QR code that is connected to the survey link.
Click this to edit the link. For example, change name or turn on/off the option “one answer/person (computer)”.
Click this to delete the link. If you delete the link, it will stop working completely and no one will be able to respond to the survey via it. You will not be able to restore the link after it has been deleted.
Import links as background data
To import your links as background data, go to the edit mode of your survey. In the menu on the left, you will find the option to “Import”. Click the option and choose “background variables” in the next step. Here you will find—if you have previously created a link—the background variable link. Please choose it, click “Add” and “Save”. Your links are now available as background data in your report and you can filter based on those. Note: Deletion and adding of links with the same name can cause problems. Try to only create the minimum number of links required and edit those rather than deleting them.